Le seul grand cultivateur d'etrog d'Amérique est en mode survie face à la concurrence mondiale

(JTA) — (J. The Jewish News of Northern California via JTA) Sur un petit ranch de la Central Valley californienne, au pied des contreforts de la Sierra Nevada, un verger cultive un fruit ancien et…
Évaluation
A single 7-acre orchard in California's Central Valley carries the entire domestic supply of a fruit with a narrow but devoted market. Global competition now threatens that position, and the stakes go beyond one farm's bottom line. If the grower cannot hold on, American buyers would depend entirely on imports for a product tied to a fixed religious calendar. Watch whether the ranch adapts through pricing, quality, or niche marketing, and whether any domestic alternative emerges.

