Doron Spielman nommé porte-parole international de la Direction de la diplomatie publique
Tzipi Hotovely, directrice de la Direction nationale de la diplomatie publique, l'organisme chargé de coordonner la communication publique et stratégique d'Israël au sein du bureau du Premier ministre, a annoncé mercredi la nomination de Doron…
Évaluation
The National Public Diplomacy Directorate has installed Doron Spielman as its international spokesperson, a move that follows Noam Shapira's recent appointment as the body's staff head. These back-to-back staffing changes signal an effort to overhaul Israel's messaging strategy abroad. The effectiveness of that strategy will depend on whether these new appointments translate into measurable shifts in international perception.