“Cuando completo un trato, ya estoy cerca de cerrar otro”: la gira de adquisiciones de Guy Proper
Desde que Guy Proper asumió el cargo de CEO de Sugat hace siete años, la empresa de alimentos bajo su liderazgo no ha dejado de expandirse. Ya ha adquirido cinco empresas por más de 300…
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Guy Proper, CEO of Sugat, has led an aggressive expansion strategy over seven years, acquiring five companies for over 300 million shekels with three more deals pending. He claims this consolidation will ultimately lower consumer prices, a counterintuitive argument worth watching. The interview also draws a comparison to his father, the legendary owner of Osem, suggesting a family business dynasty narrative. The key question is whether market concentration in Israeli food actually delivers the price relief he promises or further reduces competition.