No hay hasbara sin política: no se puede explicar lo que no se puede defender | Tova Herzl
En cada crisis de imagen se repite el llamado a la "hasbara", pero sin una política coherente que se pueda defender, incluso el mejor explicador tendrá dificultades para convencer. Israel necesita menos reacciones acaloradas y…
Valoración
The piece argues that Israel's public diplomacy efforts are structurally doomed because they try to explain policies that are themselves indefensible. The real problem isn't messaging or spokespeople. It's the absence of a coherent, defensible policy framework. Until that changes, no amount of polished hasbara will work. The author is calling for a shift in focus from spin to substance, from reactive outrage to strategic governance.