Shock content on packaging — Israel introduces new law
New legislative norms have come into effect in Israel, requiring manufacturers and importers to place frightening graphic images of the consequences of smoking on the packaging of any tobacco and nicotine-containing products. This is reported…
Assessment
Israel has enacted a law requiring graphic health warnings covering at least 75% of packaging for all tobacco and nicotine products, including vapes and hookahs. The move expands existing cigarette labeling rules to newer nicotine delivery systems. The key question is how enforcement will work across imported products and whether the law will meaningfully reduce usage rates.